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	<title>Comments on: PR 2.0 Panel at #IMS09</title>
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	<link>http://www.deirdrebreakenridge.com/2009/10/pr-2-0-panel-at-ims09/</link>
	<description>PR 2.0 Strategies</description>
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		<title>By: Deirdre</title>
		<link>http://www.deirdrebreakenridge.com/2009/10/pr-2-0-panel-at-ims09/comment-page-1/#comment-1989</link>
		<dc:creator>Deirdre</dc:creator>
		<pubDate>Mon, 12 Oct 2009 14:46:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.deirdrebreakenridge.com/?p=647#comment-1989</guid>
		<description>Carlton, I really appreciate the feedback about my blog.  Thank you!  It&#039;s awesome that Twitter can be such a great educational platform.  I think it&#039;s amazing to obtain value from a conference, without even attending.  As for the VNRs, we see a lot of content that is perhaps newsroom appropriate or sales appropriate but caution that when it comes to VNR 2.0 and sharing video in social networks it really has to grab the viewer and be meaningful.  Thanks again!</description>
		<content:encoded><![CDATA[<p>Carlton, I really appreciate the feedback about my blog.  Thank you!  It&#8217;s awesome that Twitter can be such a great educational platform.  I think it&#8217;s amazing to obtain value from a conference, without even attending.  As for the VNRs, we see a lot of content that is perhaps newsroom appropriate or sales appropriate but caution that when it comes to VNR 2.0 and sharing video in social networks it really has to grab the viewer and be meaningful.  Thanks again!</p>
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		<title>By: Carlton Flowers</title>
		<link>http://www.deirdrebreakenridge.com/2009/10/pr-2-0-panel-at-ims09/comment-page-1/#comment-1988</link>
		<dc:creator>Carlton Flowers</dc:creator>
		<pubDate>Mon, 12 Oct 2009 14:25:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.deirdrebreakenridge.com/?p=647#comment-1988</guid>
		<description>I wasn&#039;t able to attend the conference, but enjoyed the flood of information shared on Twitter via the #IMS09 hash tag. I didn&#039;t expect to be able to gain so much valuable insight in this manner, so I am very grateful for all of those who decided to share from the conference floor. I also appreciate you sharing this blog post. One of the points you made that stands out for me in the article on the topic of VNRs: &quot;it has to be the type of video content that is engaging and valuable to the audience&quot;. That&#039;s an excellent point. If the content doesn&#039;t grab and keep the viewer, you loose the effectiveness of the release. Great job on your blog site. Very informative. It&#039;s the best I&#039;ve seen for PR 2.0.</description>
		<content:encoded><![CDATA[<p>I wasn&#8217;t able to attend the conference, but enjoyed the flood of information shared on Twitter via the #IMS09 hash tag. I didn&#8217;t expect to be able to gain so much valuable insight in this manner, so I am very grateful for all of those who decided to share from the conference floor. I also appreciate you sharing this blog post. One of the points you made that stands out for me in the article on the topic of VNRs: &#8220;it has to be the type of video content that is engaging and valuable to the audience&#8221;. That&#8217;s an excellent point. If the content doesn&#8217;t grab and keep the viewer, you loose the effectiveness of the release. Great job on your blog site. Very informative. It&#8217;s the best I&#8217;ve seen for PR 2.0.</p>
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		<title>By: Mining The #IMS09 Twitter Stream: 60+ Perspectives &#38; Resources - KoMarketing Associates</title>
		<link>http://www.deirdrebreakenridge.com/2009/10/pr-2-0-panel-at-ims09/comment-page-1/#comment-1986</link>
		<dc:creator>Mining The #IMS09 Twitter Stream: 60+ Perspectives &#38; Resources - KoMarketing Associates</dc:creator>
		<pubDate>Mon, 12 Oct 2009 12:32:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.deirdrebreakenridge.com/?p=647#comment-1986</guid>
		<description>[...] New blog post with highlights from my PR 2.0 panel at #IMS09 &#8230; http://bit.ly/Rws7A [...]</description>
		<content:encoded><![CDATA[<p>[...] New blog post with highlights from my PR 2.0 panel at #IMS09 &#8230; <a href="http://bit.ly/Rws7A" rel="nofollow">http://bit.ly/Rws7A</a> [...]</p>
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	<item>
		<title>By: ReputableGuy (Reputable Guy)</title>
		<link>http://www.deirdrebreakenridge.com/2009/10/pr-2-0-panel-at-ims09/comment-page-1/#comment-1985</link>
		<dc:creator>ReputableGuy (Reputable Guy)</dc:creator>
		<pubDate>Mon, 12 Oct 2009 03:54:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.deirdrebreakenridge.com/?p=647#comment-1985</guid>
		<description>PR 2.0 Panel at #IMS09 &#124; Deirdre Breakenridge http://tinyurl.com/yhgs7te</description>
		<content:encoded><![CDATA[<p>PR 2.0 Panel at #IMS09 | Deirdre Breakenridge <a href="http://tinyurl.com/yhgs7te" rel="nofollow">http://tinyurl.com/yhgs7te</a></p>
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		<title>By: A New Marketing Commentator &#187; Inbound Marketing Summit Boston (&#8217;09): The Best Conference I Never Attended</title>
		<link>http://www.deirdrebreakenridge.com/2009/10/pr-2-0-panel-at-ims09/comment-page-1/#comment-1984</link>
		<dc:creator>A New Marketing Commentator &#187; Inbound Marketing Summit Boston (&#8217;09): The Best Conference I Never Attended</dc:creator>
		<pubDate>Mon, 12 Oct 2009 01:56:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.deirdrebreakenridge.com/?p=647#comment-1984</guid>
		<description>[...] From Deirdre Breakenridge&#8217;s PR 2.0 Strategies Blog: &#8220;PR 2.0 Panel at #IMS09&#8243; [...]</description>
		<content:encoded><![CDATA[<p>[...] From Deirdre Breakenridge&#8217;s PR 2.0 Strategies Blog: &#8220;PR 2.0 Panel at #IMS09&#8243; [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Deirdre</title>
		<link>http://www.deirdrebreakenridge.com/2009/10/pr-2-0-panel-at-ims09/comment-page-1/#comment-1982</link>
		<dc:creator>Deirdre</dc:creator>
		<pubDate>Sun, 11 Oct 2009 17:15:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.deirdrebreakenridge.com/?p=647#comment-1982</guid>
		<description>Hey Paul - Thank you! It was great meeting you and having another agency on the PR 2.0 panel.  I thought it was a good, healthy discussion.  We all worked really well together.  Hope to catch up with you again at another conference.  If you are at PRSA in November, I&#039;ll see you there!</description>
		<content:encoded><![CDATA[<p>Hey Paul &#8211; Thank you! It was great meeting you and having another agency on the PR 2.0 panel.  I thought it was a good, healthy discussion.  We all worked really well together.  Hope to catch up with you again at another conference.  If you are at PRSA in November, I&#8217;ll see you there!</p>
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		<title>By: Deirdre</title>
		<link>http://www.deirdrebreakenridge.com/2009/10/pr-2-0-panel-at-ims09/comment-page-1/#comment-1981</link>
		<dc:creator>Deirdre</dc:creator>
		<pubDate>Sun, 11 Oct 2009 17:13:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.deirdrebreakenridge.com/?p=647#comment-1981</guid>
		<description>Hi Jason - Thanks and it was great to finally meet you in person!  I&#039;m sure the dialogue will continue with so many changes in PR.  Also wanted to let you know that I find PitchEngine to be an extremely helpful SMR platform.  We&#039;re seeing good results. Keep up the good work!</description>
		<content:encoded><![CDATA[<p>Hi Jason &#8211; Thanks and it was great to finally meet you in person!  I&#8217;m sure the dialogue will continue with so many changes in PR.  Also wanted to let you know that I find PitchEngine to be an extremely helpful SMR platform.  We&#8217;re seeing good results. Keep up the good work!</p>
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	<item>
		<title>By: Paul Roetzer</title>
		<link>http://www.deirdrebreakenridge.com/2009/10/pr-2-0-panel-at-ims09/comment-page-1/#comment-1980</link>
		<dc:creator>Paul Roetzer</dc:creator>
		<pubDate>Sun, 11 Oct 2009 13:52:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.deirdrebreakenridge.com/?p=647#comment-1980</guid>
		<description>Deirdre,

Great to meet you. Thanks for your continued efforts to move the PR industry forward.</description>
		<content:encoded><![CDATA[<p>Deirdre,</p>
<p>Great to meet you. Thanks for your continued efforts to move the PR industry forward.</p>
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