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Social Media Policy: Employee vs. Public

Going through my RSS feeds, I came across Dave Fleet’s article on the 57 Social Media Policy Examples and Resources in SocialMediaToday.  A very useful article with excellent examples!  There are so many best practices for us to review.  So, as you are scouring policies, you may want to consider separating your resources into a [...]

#PRStudChat One Year Anniversary Announcement

It feels like yesterday when Angela Hernandez (@angelahernandez) asked me to contribute to her blog interview series, “Is PR Right for Me.” What blossomed out of a blog post is our dynamic PR community, #PRStudChat.

Social Media Policy Content & Tone

I presented to the members of PRSA this week on building a social media policy and best practices of policy development. Part of the discussion focused on the language and tone that you find in social media policies and guidelines.

What’s New in Social Media Planning & Policy Development?

My last blog post on creating a social media policy focused on a how to approach the development of your policy in order to represent your organization, based upon the type of social outreach, as well as employee and public participation in your social networking initiatives.

Tapping into Your Creative PR Process

I just spent the last two days with Amanda Miller Littlejohn. Amanda is founder of Mopwater PR and a PR professional and blogger based in Washington DC. Our two days were filled with great conversations, laughs (lots of them, as you will see from the video) and many creative ideas.

An Interview with Jacob Morgan: PR & Social CRM

I met Jacob Morgan for the first time (in person) when he spoke at the PRSA T3PR Conference in June. I was impressed with his presentation on social CRM. For those of you who don’t know Jacob, he is a thought leader in social business. He is also the author of Twittfaced – Your Toolkit for Understanding and Maximizing Social Media was entirely co-authored through online collaboration and demonstrates the power of social media and online collaboration.

Marketwire Acquired Sysomos: A Discussion with Key Executives

The last time I wrote about Marketwire, I was praising the company for their progressive technology and social media 2.0 service. I had also just worked with them jointly on a book signing in their exhibit booth at the PRSA International Conference in Detroit back in 2009. I’ve been watching Marketwire ever since, and thought it was time to write about them again.

The Hybrid Consumer

Let’s take our PR and marketing hats off for a moment and talk consumer to consumer about the news and information we consume each day. I’m a creature of habit when it comes to my daily regimen.

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