Deirdre Author

Power of Digital Storytelling: A Guide for Nonprofits to Engage Youth to Become Change Agents

Just last month on Sept. 24, the United Nations launched a new “Youth 2030” strategy, reflecting the UN’s new commitment to working...

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Are You Being A Leadership Role Model?

I’ve often said that leadership involves two choices: Your choice to be a leader, not a practitioner, not a manager, and not just a...

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Building Your Communications Career from the Ground Up: 5 Ways to Make Any Job Work for You

A Guest Post By Sarah D. Huckins, Graduate Student, American University, PR Expanded Blog Contest Winner Six months after graduation, the...

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How You Sound Matters as Much as What You Say: 4 Voice Tips for #PR Pros

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR - though not...

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The #PRStudChat Community Discusses Social Media & Change On November 15th

A recent Yale study published in the journal Neuron suggested that being in unstable and unknown situations, regardless of how...

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#PR Expanded Guest Post: Lessons for PR Pros – Expanding Doesn’t Equate to Excluding

Last year, Shea Moisture released an advertisement for a campaign called “Break Free from Hair Hate” that was meant to be empowering...

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The Science of the Tweet: The Dos and Don’ts for #SciComm on Twitter

As a science major turned public relations professional, I was groomed into believing that scientists are “bad” communicators. Through...

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The #PRStudChat Community Discusses Digital Media and AI on October 25th

Public relations professionals must understand and embrace artificial intelligence (AI), machine language, and big data, from the resources...

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