Deirdre Author

Guide for International Students: How to Use Media for Studying Abroad

A lot of people in different countries use the internet in order to look at different places in the world. The pictures of foreign places...

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#PRStudChat Discusses The State of Digital Corporate Reputation

PR in the 21st century requires an intense focus on reputation management and brand health. Businesses face greater reputation risk as...

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Three Ways You Can Benefit from #PRSSA

I joined the Public Relations Student Society of America (PRSSA) as a second semester freshman after developing an interest in public...

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#PR Expanded Guest Post: The Three Cs for Targeting the Hispanic Market

The Hispanic community is quickly becoming one of the most important consumer markets. According to the Pew Research Center, the Hispanic...

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#PR Expanded Experiment: Results of a Spring Semester Blog Contest

In 2017, the PR Expanded blog community conducted an experiment with student written articles. The response was positive with...

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#PRStudChat Discusses How to Get Started with Digital Marketing Analytics

We’re headed into May and graduation season. Seniors are actively job hunting and ready to apply their years of education into hands-on...

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#PR Expanded Guest Post: 3 Lessons I’ve Learned from Reinventing Myself as a College Professor

I am a College Professor. I teach Communication, Public Relations, and Social Media classes at a public university in New Jersey, United...

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#PRExpanded Guest Post: Socializing Your Brand … What’s That?

Just a few short years ago, brands were pondering whether to give this social media thing a try or not. There was this popular belief that...

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