Media Relations

The Three Things To Kill In Your Media Interviews

Memory studies consistently find that people forget the vast majority of what they read, hear, or see, especially if they are only exposed...

Read More

Six Times You Should Call a Press Conference

Press conferences aren’t as common as they used to be. Technology has allowed companies to disseminate information to reporters (and the...

Read More

Seven Reasonable “Pre-Conditions” For an Interview

I recently received an email from a reader who was arranging an interview for a client. He wondered whether it was possible to put a...

Read More

Author Brad Phillips Visits #PRStudChat to Discuss Media Training Tips in the Age of Social Media

Happy New Year #PRStudChat friends! We’re ready to kick off 2013 with a best practices session on media training preparedness.  There...

Read More

Tips to Improve Media Pitches, Based on My HARO Experience

A Guest Post By Heather Whaling As PR people, we’re constantly told, “Target your pitches” or “Build relationships with...

Read More