PR 2.0

PR 2.0 Tools & Resources

When I returned from the PRSA Conference in Detroit, the first thing I said to my PR account managers was, “There are so many incredible...

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What’s a Blog without Comments?

When it comes to internal company blogs, in my experience, the communications department is usually onboard and the executives come to...

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The PR 2.0 Video Toolkit

It was Phil Gomes, VP of Edelman, who said “In the new PR 2.0 toolkit, a camcorder is in your pocket.”  Phil was definitely onto...

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Putting the Public Back in Public Relations

I guess you’ve heard this expression “Putting the Public Back in Public Relations” quite a bit, but perhaps you haven’t seen...

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PRSA International Conference

PR Pros Embrace Social Media When Mary Henige, Director, Executive & Strategic Communications at General Motors spoke at the PRSA...

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The National Women’s In Network

I recently had the pleasure of speaking at a charity event hosted by the National Women’s In Network to raise funds for the Westchester...

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The PR Professional’s Changing Role

I’ve been talking about the changing role of the PR professionals for a while now.  My book, PR 2.0 discusses how we are no longer...

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PRSA T3 Conference

Last week I presented at the PRSA T3 Conference in NYC on the topic of Micromedia.  I was the last presentation of the day, which is...

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