Social media

Guest Post: 4 #PR Trends to Look Out for in 2018

The year 2017 has been quite a year for the PR industry. Not only did we witness numerous crises and campaigns, but also several new trends...

Read More

What Blogging Has Taught Me About Personal Branding, the Job Market, and the Fashion Industry

For the past eight months, I’ve posted three times a week, every week, on fashion, New York City, Washington, D.C., and life in general....

Read More

7 Ways Students Can Use the Digital Space to Enhance Their Brand Today

Jeff Bezos said that your brand is what people say about you when you’re not in the room. Because the digital space gives people a new...

Read More

Book Launch: Answers for Modern Communicators

Answers for Modern Communicators, A Guide to Effective Business Communication was published by Routledge and is available online in hard...

Read More

Q&A with a High Performance Coach Cameron Brown: “A Place Called Earth”

We all want to create impact for our businesses, but what about the opportunity to make an impact for ourselves and for others around us?...

Read More

Blogging Tips for PR Pros

Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for...

Read More

Across the Generational Divide: Two Marketers’ Perspectives

A Guest Post by Gail Nelson, Head of Marketing, SYZYGY & Amanda Degelmann, Marketing Coordinator, SYZYGY We’re in the midst of...

Read More

PR Agency Search: Priorities in a PR Expanded World

A Guest Post by Simon Locke, Founder & CEO, CommunicationsMatchTM Almost four in 10 respondents to a survey of corporate...

Read More