Guest Post: When PR Opportunity Knocks…

Right now there’s an opportunity that’s not just knocking on the PR door – it’s banging and demanding to be let in. What's this...

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Guest Post: PR in the U.S. is as Heterogeneous as Europe

From an outsider’s perspective, U.S. regions can seem remarkably similar. There aren’t really the pronounced differences we have in...

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5 Tips to Pitching Success – When PR Stands for “Personal” Relations

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade...

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5 Tips to Get in Your #Creative #PR Groove

Years ago, I was a PR person working at a creative marketing communications agency. The company had three distinct divisions: PR /...

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Guest Post: 3 Ways To Promote Your Business

One of the things I have always cherished about writing is the ability to convey a story or thought. Storytelling is a powerful tool to...

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Guest Post: How to Sell #Content #Marketing to Your Bosses

Content marketing as a discipline is still relatively new, and it’s evolving into whatever we professional communicators and marketers...

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Join the #PRStudChat Community for a State of Healthcare Communications Twitter Chat on February 17th

On February 17, 2015 at 8:30 p.m. ET the #PRStudChat community will participate in a Twitter chat discussion focused the state of...

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[Guest Post] Top 5 Tools Agency Owners Must Embrace for the Digital Future

In a business landscape where an app or life-hack for even the smallest of tasks exists, where does one turn for the newest and smartest...

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