Last week I had the honor and the pleasure Skyping into the 10th Annual Iran PR Conference. If you were to ask me 10 years ago about my international PR work, my answer would have been much different than my response today. Social media plays a large role in opening doors to an international network, but it’s PR that makes the relationships blossom and grow.
For students and recent grads with an entrepreneurial spirit, startups provide an ideal training ground to expand your skills, witness the ins and outs of growing a business from the ground up, and gain a wide-range of valuable, hands-on experiences.
I selected the Age of Context by Robert Scoble and Shel Israel as the book I would read and review to close out the year. The perfect selection, as the information presented is a great way to begin the New Year with new ideas and a fresh perspective on life changing technology . The authors neatly package the chapters in the book to present the future of mobile, social media, data, sensors, and location, which are five driving forces.
I’ve been doing a lot of work in the area of social media policy development. The same questions keep surfacing in my conversations with executives at different industry associations. Although, we see many of the two-page social media policies that are public facing, many executives are inquiring about their employees and what they need to know regarding social media participation, beyond the obvious “Rules of Engagement.”
We have some great news for our #PRStudChat community! Today officially launches the PRStudChat blog and a new podcast series. Please visit our blog at www.prstudchat.com for more information on these exciting initiatives. Our community is growing and we want to keep the dynamic conversations going between our PR students, educators and professionals. We want to thank our community for their support and for sharing knowledge and insights about the many changes in the PR industry.
It’s time to vote for the winner of the #PRStudChat 2010 Challenge!
We announced the #PRStudChat Challenge on Wednesday, October 13th when we asked our community to send us links to their favorite social media classroom projects. There were so many great nominations and we want to thank everyone for their submissions. However, we had to narrow down the entries to two finalists. It is my pleasure […]
The PRSA International Conference 2010 Powering Progress kicked off on Saturday, October 16th. I arrived at the conference, on Sunday, October 17th with great expectations. I’ve been looking forward to this conference, knowing that many of the PR professionals who I chat with all year will be in one place. I’m ready to share ideas and network.
On Wednesday, October 13th at 8:30 p.m. #PRStudChat hosted “Back to School Night” which was another dynamic community discussion. Joining us on our panel of educators was @karenrussel, @rdfrench @bfliu @barbaranixon @andinarvaez @melanie_James and @mihaela_v who discussed social media in the classroom.
Wednesday, October 13th at 8:30 p.m. is #PRStudChat with our panel of educators and a focus on social media in the classroom. We want to thank all of our students who nominated a favorite educator to participate on the panel. It’s my pleasure to announce the panelists: Karen Russell (@KarenRussell) PR professor at the University […]
We’re getting excited about the October 13th 8:30 p.m. #PRStudChat session with our panel of educators and a focus on social media in the classroom. Don’t forget: If you have a favorite educator, you can nominate that professor to participate on our panel. To nominate a professor, simply forward his/her Twitter handle to @PRStudChat for consideration.
October 13th is our next #PRStudChat session and we all realize the importance of social media in the classroom. And, because school is in session, we want to focus (and celebrate) the many educators who doing great work with their students in this area. We’d like to put together a panel of educators and we’re hoping that you will help us. If you have a favorite educator, you can nominate that professor to participate on our panel. To nominate a professor, simply forward his/her Twitter handle to @PRStudChat for consideration.
On October 18, 2010, I will have the pleasure of joining many of my communications colleagues at the PRSA International Conference in Washington, DC. This year I’ve put together a panel to discuss a hot topic, “The PR Influencer.” Joining me on this panel are Sarah Evans, founder/owner of Sevans Strategy, Mark Drapeau, director of public sector social engagement for Microsoft and Geoff Livingston, co-founder and chief marketing officer, Zoetica. Moderating the panel is Kami Huyse, president and the chief operating officer at Zoetica.
I’ll tell you a story about how sharing has changed. A couple of weeks ago, an experienced professional from another PR company reached out to me. He asked me to help him with a concern he had with his clients. This is one of many inquiries I receive. My response: Let me put some resources […]
As a follow up to my post on PR and Cyberbranding post, I wanted to touch on the personal brand as it will be a part of my presentation at the University of Sacred Heart in Puerto Rico. It used to be the thirty 30 second elevator pitch that would tell someone everything they needed […]
I’m preparing for my trip to Puerto Rico to speak at the University of Sacred Heart and then at the Puerto Rico Public Relations Association. I was pleasantly surprised when my friends at the University asked me to discuss the topic of Cyberbranding at their 25th Anniversary celebration. I wrote my book, Cyberbranding: Brand Building […]
Do you think the question, “Who are your influencers?” is a personal one? I do, because despite the measurement tools, from Klout to Twinfluence, we choose to believe in people and trust their guidance because we feel a personal connection. Now, that’s not to say that the numbers are disregarded, because they’re not. But, it does make us think about the personal side of why we have certain bloggers in our RSS reader and why we participate in chat sessions because our influencers are there sharing knowledge.