HOW TO integrate social collaboration in your PR 2.0 strategies

For the past year, I've been on quest to spread the word about open social collaboration and productivity and why it is the key to social...

Read More

The Universal PR Professional of Tomorrow

Yesterday, I had the pleasure of participating on a PRSA International Conference panel session titled, “The Universal PR...

Read More

Effective Communication…Can You Hear Me Now?

“I know that you believe you understand what you think I said, but I’m not sure you realize that what you heard is not what I meant.”...

Read More

#PRStudChat Discusses SEO and Content Marketing on October 18th

It’s the beginning of the 4th quarter, and we’re in 2013 PR planning mode. As we develop our communications plans and evaluate our...

Read More

5 Ways to “Listen” For Better Blog Content

It feels great to be teaching again! I have a class of 30 NYU PR and corporate communications grad students. We are exploring social media...

Read More

Ethics ‘Month’: Why Not Make It A Lifetime?

September is traditionally the time of the year when the Public Relations Society of America observes “Ethics Month,” and PRSA chapters...

Read More

Special Announcement: Chief Bill Boyd Visits #PRStudChat to Discuss Crisis Communications & Social Media

#PRStudChat summer camp is over, and now it's back to school, and back to business. With our PR and social media programs in full swing,...

Read More

August #PRStudChat Recap: Unraveling the Technical Aspect of PR

Two months ago, I had an epiphany, or at least the beginning of one. I sat on a couch in my living room, questioning my non-existent...

Read More