Coordinating Social media Across the Organization

Joseph Provenza is the CIO at Flagler College in St. Augustine Florida. Joe takes a lead role on the College’s Social Media Core Team,...

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In PR, How Have Relationships Changed?

During the research phase of my book, I spoke with many PR and marketing professionals about how they were using social media to develop...

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#PR Tech Testing: Using Easel.ly for Customized Infographics

Lisa Gerber, Chief Content Officer at Spin Sucks, mentioned in her blog post, Becoming a PR Technologist, that “… it is our...

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PR Practice #8: The Master of the Metrics Chart of Responsibilities

Today’s blog post is the last in the “edited” or “cut” chart series. In my book, Social Media and Public Relations: Eight New...

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To My #PR Tech Tester Friends: Help with the Social Web is Here!

f you’ve been following my blog posts for the last couple of months, they’ve been focused on several new practices in PR, as a result...

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#PRStudChat Packs Up & Goes to Summer Camp Beginning in June 2012

Our seniors have graduated and #PRStudChat is getting ready to go to summer camp for the months of June, July and August 2012.  We’re...

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PR Practice #7: Reputation Task Force Member Chart of Responsibilities

The day you started in communications was the day you became a member of the ethics committee and you joined the brand police force.  In...

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Why You Need to Protect Your Clients With a Social Media #Crisis Plan

A Guest Post By:  Melissa Agnes With the continuous rise in social media activity, and more and more brands learning the advantages of...

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