Special Announcement: Join Honda & RPA for the July 20th #PRStudChat!

With the increasing use of digital communications, the July 20th PRStudChat session will focus on how advertising agencies and their...

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The Now Revolution Book Review

This year at BlogWorld East in New York City, I had the pleasure of listening to Jay Baer discuss the topics in his book, The Now...

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Book Review: Social Marketing to the Business Customer

My book review of Social Marketing to the Business Customer is long overdue. I read the book in preparation for the #PRStudChat April...

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How are you supporting your social media policy?

Here’s a quick question for you to think about … How are you supporting your social media policy?  We build policies to guide...

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Enhanced Social Media Response Chart

In preparation for my presentation last week to the members of the PRSA Alaska Chapter, I created an enhanced version of a Social Media...

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The #NoSearch Project: An Interview with Paul Sutton

You may remember me writing about “A Year Without Newspapers,” which was an experiment by Adam Vincenzini. Adam’s challenge was to go...

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#BlueKey Tweetathon Helps to Raise Awareness of Growing World Displacement Crisis

In the spirit of the upcoming #PRStudChat ‘Social Good’ session on June 15th, I wanted to share information about an event for a really...

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The power of social media: What if this was your friend?

If you’ve been reading my blog for the past few years you would know that I am a huge advocate of using social media for awareness,...

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