Enhance Your #PR Technology Toolkit

It’s important for PR Technology Testers to have the right tools in their social media toolkits. There are a number of excellent tools...

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#PRStudChat August Session Announcement: The Mentor/Mentee Project

There are wonderful opportunities presented daily in social communities and it’s refreshing to see students, young professionals, PR pros...

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Interview: Enhancing your #PR Internship Program

I recently met Ruth Bazinet, director of media relations and social media in the Office of Public Affairs at Roger Williams University in...

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Public Relations Expanded: Eight Social Roles Assigned

Here’s the good news…if your organization is participating in social media, then the public relations function has expanded. The...

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Social Media Provides Endless Opportunities for Students

Flying back from the Bahamas, I chatted with a flight attendant whose daughter is attending Quinnipiac University in Connecticut and...

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Special Announcement: Join Honda & RPA for the July 20th #PRStudChat!

With the increasing use of digital communications, the July 20th PRStudChat session will focus on how advertising agencies and their...

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The Now Revolution Book Review

This year at BlogWorld East in New York City, I had the pleasure of listening to Jay Baer discuss the topics in his book, The Now...

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Book Review: Social Marketing to the Business Customer

My book review of Social Marketing to the Business Customer is long overdue. I read the book in preparation for the #PRStudChat April...

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