Social Media Policy Development: A Best Practice Approach

The key to building an effective social media policy is to customize the guidelines to meet the needs of your organization. A well...

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A Daily Reading Regimen to Keep You in the “Know”

You may have heard me say this before, but it's really important to read everyday to stay on top of the trends, news and industry...

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A Visual Look at a Few of Traackr’s PR Influencers

When Traackr reported the Top 25 PR Influencers, I thought it would be fun to quickly find out a little more about some of the bloggers on...

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PR 2.0 Comment Response Chart

I’ve been studying brand responses to blog posts and comments for quite some time. However, a recent Facebook incident made me build my...

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PRTV Q&A With @KratzPR

Public Relations TV, better know as PRTV, was founded by Harrison Kratz of Kratz PR.  Harrison hosts a series of interviews and webisodes...

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The PR Influencer: A #PRStudChat Discussion with @ChrisBrogan

On January 19th, we announced a very special guest for our #PRStudChat February session. @ChrisBrogan, co-author of Trust Agents, joins...

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PR Job Search Mentor

Before the holidays, a young PR/Marketing professional contacted me about helping him with his resume. I reviewed both his cover letter...

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Blogger Relations: A Grass Roots Approach

Last week, a friend from Switzerland reached out and asked me a few questions about blogger relations. She was concerned with the time it...

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