New hashtags are surfacing everyday. From the popular community tweet chats to the breaking news and trending hashtag topics, these aggregated conversations certainly have captured our attention. I was recently introduced to Laurie Paolone, founder of the website, HashAtIt.com, through my friends at the Social Network Station. HashAtIt.com is an easy to use hashtag search engine.
We’re moving into the year of the PR Tech Tester. PR and communication professionals need to challenge themselves by moving out of their comfort zones to Tech Test different technology platforms, resources, apps, etc. When you familiarize yourself with technology, you’re taking the time get educated so that you can take new knowledge into your organization.
On October 6, 2014, I shared the launch of #50shows with my blog community. I’ve been working Jim Nico and Dr. Jane Karwoski of the Social Network Station to create awareness around a movement, giving women a voice and a platform via 50 Internet radio shows. At the same time, when women are underrepresented in the media the initiative helps women to gain valuable media skills.
It’s almost the end of the year. I usually write a “Trends in PR” or a “New Year’s Resolution” post. However, this year, I’ve decided to do something different. My post focuses on driving your own change / expansion by trying something new in 2014. I’m going to challenge you to step out of your […]
I’ve finally come down from the “high” that I always experience after attending the PRSA International Conference. In a nutshell, the conference was four days of learning, learning, and learning along with nonstop networking opportunities.
I’ve always believed you learn more from your experiences or what your teacher says rather than from a textbook. I know you remember a phrase, a quote or a speech one of your professors gave that still resonates with you to this day. During my junior year in college, my professor told the entire class to, “always be the smartest person in the room.” Seems simple enough, right? And then it sets in …
Two weeks ago, I walked into my NYU classroom. Sitting on the desk was a package, wrapped in a FedEx envelope with a rubber band around it. There was a small note with my name and classroom number. When I first looked at the package, I thought to myself, “Suspicious.” You may be asking, “Why?” but I won’t get into the details of the notes, packages and information people have left for me in the past.
Calling all PR students, professionals and educators! On November 12 at 8:30 p.m. #PRStudChat is talking all things personal branding, both online and off.
I’ve wanted to talk about this for eons. It’s something that started bugging me back in my internship days and continues to do so 40 years later. In my mind, there are two types of people who work in our line of business. There are the “practitioners” and there are the “professionals.”
Understanding the difference between an issue and a crisis is the first step in understanding what is required for managing both. Unfortunately, many organizations and professionals don’t yet know the difference, and therefore suffer unnecessary consequences when presented with an issue, particularly on social media.
“Opportunity is missed by most people because it is dressed in overalls and looks like work.” – Thomas Jefferson. What does this quote mean to you? Do you find it amazing that a quote said by a man who was born over 250 years ago is still relevant? Psh…I know I do.
More colleges and universities are moving to online education, blending the online and offline experience or offering complete online classes for their students. Massive Open Online Courses (MOOCs) are becoming popular and the class sizes are enormous. Technology is driving the changes we see today.
Many news programs use Skype (or similar technologies) to interview spokespersons. Doing so makes sense for cash-strapped news organizations—instead of sending a camera crew to your home or office at great expense, they can save money by asking you to remain at your desk and conduct the interview via Skype.
On October 1, 2013 at 8:30 p.m., #PRStudChat will present “Public Relations: But Is It Ethical?” for our students, educators and professionals. The session will focus on ethics in public relations and the ever-changing challenges confronting PR professionals. Students will get a chance to test their knowledge of ethics, and professionals will have the opportunity to share insights and experiences.
I’m occasionally asked whether it’s ever appropriate to “freeze a reporter out,” or refuse to speak to him again. Whenever I hear that, I immediately think of a scene out of The Godfather or Fatal Attraction, complete with horse’s head and boiled bunny. I imagine frustrated interviewees suddenly appearing as caped crusaders, exacting their revenge on unfair journalists by “rubbing them out.”