The PR 2.0 Change

I'm basing my blog post on the reaction to my last post on "PR of the Past vs. PR 2.0 Today." I wrote that post to pinpoint the amazing...

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PR of the Past vs. PR 2.0 Today

Even though PR is over 100 years old, I can only comment from experience on the last 20 years. As I walk down memory lane, from my first...

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New PR Vocabulary

My daughter gets a vocabulary quiz every week in her English class. I vaguely remember having the same quizzes when I was her age. I...

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Social Media Release vs. the Traditional Release

Almost daily, I find myself explaining and counseling on the differences between the Social Media Release (SMR) and the traditional news...

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Credibility and the Typo

My blog post was inspired by Kami Huyse's post "When a Typo is the Difference between Life and Death." Kami discussed how a simple typo...

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You are Your Profile

I remember my mother telling me when I was younger, “The people you associate with affect your reputation.”  When I was 14,...

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Changing Roles & Responsibilities

Last week I did a blog interview “Test Drive my job” with Amanda Miller Littlejohn at Mopwater PR & Media Notes .  I...

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The Virtual Consultant

When I first heard that we would be using a virtual consultant as a part of my client’s Social Media portal, I was skeptical. My first...

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