Social Media at CIC 1

This week, I had the pleasure of co-presenting with Dr. Walter Kimbrough, who is the President of Philander Smith College in Little Rock, Arkansas. We spoke at the Council of Independent Colleges (CIC) Conference in Palm Springs on the topic of Social Media 101.

Kicking off #PRStudChat in 2011 1

Happy New Year and all the best to our friends and colleagues in 2011! #PRStudchat is ready to begin another exciting year of insight, fun, friendship and opportunity. We want to start 2011 with a strong focus on social media strategy, planning and policy-making. Our topic has been in the news and is on the mind of employees, executives and business owners. It’s the social media policy and there’s a lot of ground to cover in one chat session.

New Year’s Resolutions 3

It’s that time of year again…when we all share New Year’s resolutions. Here are my resolutions for 2011, as they relate to PR and communications. I hope that you will share yours with me. I hope that your New Year is healthy, happy and prosperous!

A Happy Holidays Message … 2

I’m on my Holiday break and it’s a great time to reflect and to thank so many colleagues who have been supportive in 2010.  As professionals we’ve bonded and grown together in public relations. Together we are educating, learning and helping one another. Here’s my Happy Holidays message to my peers.  Hope 2011 is an even […]

How to Engage on Facebook and Twitter 9

The more you work with your brand to create engagement opportunities on the different social platforms, you will see some common threads where information is shared in both places. However, the more you get to know the platforms, you’ll see there is a divide between the activities on Twitter and the activities on Facebook. Brands must learn how to make each community experience different, to accommodate the needs of the members, to respect the community culture and implement the best collaboration practices.

The Winner of the #PRStudChat SWAGG Scholarship Award is … 1

The 12 Gifts of PRStudChat proved to be an inspiring way to end the year… nearly 1,500 tweets filled with valuable advice and acknowledgement of those who share their gifts with us each day. As a special gift to our community, SWAGG, our December #PRStudChat sponsor, offered one lucky student a $200 scholarship toward their education! Students participating in the chat were asked to leave a comment on, answering the question, “How would YOU benefit from a $200 SWAGG Scholarship?”

The Future of Publishing 1

I had a conversation today with my friend, @jessicalevin, and she asked me if I had any new book projects were in the works. We chatted a bit about publishing and then I told her I have a proposal completed on one topic that I’m shopping around with respect to publishing options and another idea is still swirling around in my head.

The 2010 Holiday Tweet Drive 1

Because it’s the season to give, I want make sure all of my friends know about the 2010 Holiday Tweet Drive. If you haven’t heard about Tweet Drive, it’s a wonderful cause. Tweet Drive is a nation-wide toy/clothing drive that uses social media to give back to children who are less fortunate and to spread some Holiday cheer along the way!