Social media Tag Archive

#PRStudChat December Announcement: How to Motivate Students in the Classroom & in the New Year

As we wrap up another college semester and head toward the New Year, educators will reflect on Fall 2017, evaluating their classroom...

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Guest Post: How Social Media Has Helped Me in The Process of Declaring a Major

A common misconception is that most college students enter their freshman year already having their major declared. The truth is, a...

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Book Launch: Answers for Modern Communicators

Answers for Modern Communicators, A Guide to Effective Business Communication was published by Routledge and is available online in hard...

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3 “Shuns” Social PR Superheroes Can’t Afford to Shun in 2017

As you read this, I’m about three-quarters of the way through my month-long working tour of India. It’s been pretty crazy, as I’ve...

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Five Activities to Grow your Twitter Community

Summer class is in session. My UMASS PR and Social Media course kicked off last week with the students building and branding their Twitter...

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Book Review: Leave Your Mark by Aliza Licht

I'm into my summer reading list and my second book is another excellent read. Leave Your Mark: Land Your Dream Job, Kill it in Your Career,...

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5 Tips to Get in Your #Creative #PR Groove

Years ago, I was a PR person working at a creative marketing communications agency. The company had three distinct divisions: PR /...

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The Year of the PR Tech Tester

We're moving into the year of the PR Tech Tester. PR and communication professionals need to challenge themselves by moving out of their...

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