Skip to content


  1. clif
    January 31, 2013 @ 9:29 am

    Great piece explaining the many factors behind powerful story telling!

  2. Jessica Mancari
    February 13, 2013 @ 8:17 am

    I appreciate this – digital storytelling is so important. I think brands so often approach “brand journalism” on a per-post or per-campaign basis when, in reality, the story has to be ongoing. It’s about the overall digital message – the story a brand is telling across all mediums.

  3. Deirdre Breakenridge
    February 13, 2013 @ 10:35 am

    Great point, Jessica. The story should be ongoing to stay connected and top of mind. Thanks!

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

%d bloggers like this: