Deirdre Breakenridge FEEL Model, Guest Post, Leadership, PR 2.0 American University, Facing Fears, FEEL Model, Haley Epping, Millennials, Strategic Communications 0
The essence of the FEEL method is prioritizing communication and recognizing your feelings. Since our human nature is to be social beings, it is extremely useful to discuss the best communication method with your colleagues at work. Here is a six-step plan to help you and your co-workers implement the FEEL model into your workplace.
Deirdre Breakenridge FEEL Model, Leadership, Mentoring, PR 2.0, Strategic Communications American University, Contest Announcement, FEEL Model, Professor Jason Mollica 0
Each semester, I visit different university and college classrooms (virtually) to share the research behind the FEEL model and the FEEL First online test. Before the students dive into the model and the study findings, I’m quick to point out that the road to FEEL (facing Fears, engaging with Empathy, living with Ethics and unleashing Love) starts early and long before you begin your professional career.
Deirdre Breakenridge book, Ethics, Leadership, PR 2.0 Answers Book, Ethical Marketer, Leadership Ethics, PR Ethics 0
Organizations don’t have a conscience. However, the people who work at a company do. So, who’s responsible to communicate and demonstrate ethics and values at your company? Do ethics and values go beyond the HR policymakers and the communicators in your Marketing and PR Departments?
Deirdre Breakenridge book, Ethics, Leadership, Media, PR 2.0 Ethical Interviews, Leadership Ethics, Media Training, PR Ethics 0
Interviewing with the media has changed over the years. I remember training executives on how to show up with their messages and talking points. However, today the media is different. It’s a very noisy landscape, tensions run high on different topics and taking an interview means being present and ready to navigate questions beyond the messages you want to share.
Deirdre Breakenridge Branding, Ethics, Leadership, PR 2.0, Public Relations branding, Reputation Management, Senior Advisor, Star Mountain Capital 0
When you decide to advise, partner, collaborate, or join forces with another organization, their brand automatically becomes an extension of your own. You make connections all of the time. When deciding to align, sometimes there are important questions that are often overlooked, especially when passion runs high, the potential of the outcome looks promising, and there’s a lot of excitement between parties.
Deirdre Breakenridge book, Ethics, PR 2.0, Social Good Cause Marketing, Charity, Ethical Leadership, Ethical Marketers, Ethics Tips 0
When you’re an Ethical Cause Marketer you don’t leave anything to chance. You have to spell out exactly what, how and why you’re supporting an important cause. What does this mean for your brand? How transparent are you about the alliance with the charity of your choice?
Deirdre Breakenridge book, Ethics, FEEL Model, Media, PR 2.0 Ethical Conduct, Ethical Role Models, public relations, Social media 0
Ethics and values have to move across your organization. They are not just words on a plaque that hang on a company wall. Once you’ve identified those ethics and values, it’s time to think about how they adopted and if they are adopted in your company. Why are ethics and values spelled out and then not demonstrated. There may be ethical trouble sports that you can easily identify.
Deirdre Breakenridge book, Ethics, Leadership, Mentoring, PR 2.0 Decision-making, Ethical Conduct, Ethical Marketing, Marketing Foundation, Values 0
The road to ethics and values is ongoing. You don’t stop shaping your values or reflecting on your ethical conduct as you develop personally and professionally throughout your career experience. Ethics and values go where you go; down every road and they’re with you at every crossroad. At the same time, as you travel this road, you my be challenged with different situations that you haven’t experienced earlier in your career and scenarios that you didn’t learn about in school.