One of the best ways to kick off the New Year is with a good book that offers great guidance and takes a deep dive into being more strategic with your storytelling. Social Media for Strategic Communication by Author, Consultant and Professor Karen Freberg is a book that’s jam-packed with strategy, creative techniques and communication tactics. There are so many reasons why I like this book and would recommend it to students, professors and professionals.
Thank you, Karen, for writing another book for the classroom and for business pros that gets two thumbs up (and a big high five from me). Once again, you’ve published a resource that will guide many in their communication in 2019 and beyond!
You can check out my video review to learn why you need to pick up a copy.