blogging

blogging • Guest Post • PR 2.0 • Public Relations

April 30, 2018

#PR Expanded Guest Post: The Three Cs for Targeting the Hispanic Market

The Hispanic community is quickly becoming one of the most important consumer markets. According to the Pew Research Center, the Hispanic...

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blogging • Content • PR 2.0 • Public Relations • Video

April 25, 2018

#PR Expanded Experiment: Results of a Spring Semester Blog Contest

In 2017, the PR Expanded blog community conducted an experiment with student written articles. The response was positive with...

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blogging • Guest Post • PR 2.0 • PR 2.0 Technology • Social media

November 6, 2017

What Blogging Has Taught Me About Personal Branding, the Job Market, and the Fashion Industry

For the past eight months, I’ve posted three times a week, every week, on fashion, New York City, Washington, D.C., and life in general....

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blogging • Content • PR 2.0 • Social media

May 23, 2017

Blogging Tips for PR Pros

Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for...

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September 25, 2012

5 Ways to “Listen” For Better Blog Content

It feels great to be teaching again! I have a class of 30 NYU PR and corporate communications grad students. We are exploring social media...

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November 14, 2011

Bloggers Have More of an Influence in 2011

I found a really interesting annual study by Technorati called, “State of the Blogosphere 2011: Introduction and Methodology.” Of...

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October 10, 2011

A pitch for PR to focus more on owned media

A Guest Post by Justin Goldsborough: What if I was writing this blog post with only the hope that it would be published? What if I took the...

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October 7, 2011

The DNA of an Apology

Every week, it seems there is a new PR crisis sweeping across our Twitter streams. Groupon, Airbnb, Kenneth Cole, Esquire, the list goes on...

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