Creative

The 1st Winner of the PR Expanded Student Video Contest is …

When I teamed up with Professor Jennie Donohue last year, we wanted to create an assignment for her UMASS at Amherst Intro to PR class that...

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Quality Photography Isn’t Just for Big Budget Campaigns

High-quality images are key to most marketing and communications campaigns, but it can be expensive to hire photographers. How can a small...

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Four Ways to Stay Curious & Creative in Our Digital World

The role of technology in our digital age is more apparent than ever. We are surrounded by an overwhelming amount of social media...

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#WhisperMoore Bench Project: Q&A With Artist & Curator, Ava Mallett

On March 21st, I visited Moore College of Art & Design in Philadelphia to interview their college president, Cecelia Fitzgibbon, on my...

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Can You Teach Creativity? The #PRStudChat Community Shares Insights

With consumer behavior changing, technology advancing and it becoming increasingly more difficult to build a relationship with fragmented...

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The #PRStudChat Community Discusses Creative #PR on November 17th

On Tuesday, November 17th at 8:30 p.m. ET, the #PRStudChat community will gather to discuss Creative PR and how smart PR today requires a...

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How to Make the Most of Every Opportunity

An award-winning filmmaker suddenly realizes her confidence and ambition have been slowly chipping away over time, so she sets out on a...

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5 Tips to Get in Your #Creative #PR Groove

Years ago, I was a PR person working at a creative marketing communications agency. The company had three distinct divisions: PR /...

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