Media

Millennial Research Shapes the FEEL First Model

In October 2018, I set out on a research journey to learn more about Millennial communication. I wanted to understand where they liked to...

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Six Tips on Building Positive Relationships With Journalists [Infographic]

For the PR Expanded Infographic contest, I chose to offer insight on how to build and preserve successful relationships with reporters. I...

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What You Didn’t Know About the State of Media

We have all observed the dramatic trends in the world of publishing. Compared to ten years ago there is now a seemingly infinite number of...

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On January 17th, the #PRStudChat Community Discusses How to Get Strategic With Owned Media

Owned media is less about controlling your content and more about creating what your customers need and prefer from you. It's the "O" in...

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#PR Expanded Guest Post: Lessons for PR Pros – Expanding Doesn’t Equate to Excluding

Last year, Shea Moisture released an advertisement for a campaign called “Break Free from Hair Hate” that was meant to be empowering...

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The #PRStudChat Community Discusses Mysteries of Media Pitching on September 20th

Join us on Thursday, September 20th at 12:00 p.m. ET, for an in-depth discussion on the mysteries of media pitching. Yes. You heard us:...

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If You’re a Modern Communicator, Then You THINK AHEAD

I know a lot of professionals who are storytellers. But, here’s a little profile test to see if you’re a modern communicator who shares...

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Guest Post: 4 #PR Trends to Look Out for in 2018

The year 2017 has been quite a year for the PR industry. Not only did we witness numerous crises and campaigns, but also several new trends...

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