Media Relations

Know the Agenda Before Your Media Interview [INFOGRAPHIC]

I’ve been media training executives for about 15 years. Although the channels have changed, there's still one constant. The media has an...

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Survey: Most PR Pros Say that Media Relations is Getting Harder – Here’s What You Can Do About It

Media relations is hard and getting harder. That’s according to 223 PR professionals polled for the 2019 JOTW Communications Survey. A...

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Six Tips on Building Positive Relationships With Journalists [Infographic]

For the PR Expanded Infographic contest, I chose to offer insight on how to build and preserve successful relationships with reporters. I...

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Rebuilding Your Reputation: From White Collar Crime to Industry Thought Leader

I’ve been writing a lot about the Modern Communicator and answering many questions that have flowed in through my Twitter feed, Skype,...

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The Three Things To Kill In Your Media Interviews

Memory studies consistently find that people forget the vast majority of what they read, hear, or see, especially if they are only exposed...

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Six Times You Should Call a Press Conference

Press conferences aren’t as common as they used to be. Technology has allowed companies to disseminate information to reporters (and the...

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Seven Reasonable “Pre-Conditions” For an Interview

I recently received an email from a reader who was arranging an interview for a client. He wondered whether it was possible to put a...

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Author Brad Phillips Visits #PRStudChat to Discuss Media Training Tips in the Age of Social Media

Happy New Year #PRStudChat friends! We’re ready to kick off 2013 with a best practices session on media training preparedness.  There...

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