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  1. Adam Gershenbaum
    May 14, 2008 @ 7:55 pm

    This is a great post. At my previous company, we required everyone to use the company instant messenger service on the network. We also had a company intranet with a Wiki, user profiles with guest books and a Wiki style project management tool. It really ramped up communication and got people used these methods to relay information, stay on task and stay brand focused. We shared articles, templates, reports and tools. I think it is important for a company to make sure their employees know they have a voice and are able to connect with the rest of the team. if not the most likely will not proudly wear the company vision on their sleeve.

  2. DBreakenridge
    May 15, 2008 @ 12:13 am

    Hi Adam,

    Thanks for commenting. It sounds like your company was proactive in educating and offering employees social media tools. I’m also finding out through work we’re doing with different clients that many companies are not used to collaborative environments and often not familiar with new world collaboration. In some cases, the culture has yet to embrace and engage in peer-to-peer communication. I agree that its very important that employees know they have a voice, so that they can proudly communicate both internally and externally on behalf of their company.

  3. Deirdre Breakenridge
    May 22, 2013 @ 10:08 pm

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