Each semester, I visit different university and college classrooms (virtually) to share the research behind the FEEL model and the FEEL First online test. Before the students dive into the model and the study findings, I’m quick to point out that the road to FEEL (facing Fears, engaging with Empathy, living with Ethics and unleashing Love) starts early and long before you begin your professional career.
In the fall semester 2021, I had the honor and pleasure of meeting Professor Jason Mollica’s Strategic Communications class at American University. The FEEL model and FEEL First test online became a part of their semester-long project.
The goals for the students were to learn about the FEEL model and take the online test to discover their levels of FEEL in their communications and interactions. Then, the students reviewed the data presented in the FEEL ebook on how different generations face fears, and related all of the information presented to their own experience and communications.
As I expected, the students approached FEEL differently, writing blog posts and creating infographics based on their experiences. Professor Mollica and I created a contest, so three students, who wrote strategically (applying what they learned in class) and who embraced the FEEL model, would be the winners featured on my PR Strategies blog.
We’ve selected these three winners, and they’ll be announced in January 2022. What a great way to start the New Year, with a FEEL First approach to communication and relationship building. Stay tuned for the winners, which will be coming soon.
I’d like to thank all of the students who participated in the contest and Professor Mollica, who is a friend, colleague and always a huge supporter of my work.
Here’s to much more FEEL in 2022!