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1 Comment

  1. Mengdie Pan
    April 30, 2014 @ 4:33 pm

    “Not all news announcements from your organization need—or deserve—a news conference.” But I totally agree that once an individual’s company involves in a crisis that causes a loss of life, the news conference will be a good choice to manage media relation. To hold a successful news conference, one should consider whether you could provide enough available material to the media, such as online or print news kit information (FAQS, time line, etc.). Sometimes, I think an e-conference can be easier on reporters’ time and can include more global reporters.

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