American University Tag Archive

Effectively Engage and Build Your Community Through Podcasting

Podcasting is the quickest growing communications medium, and it seems like everyone is jumping on the bandwagon. Research shows that there...

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Quality Photography Isn’t Just for Big Budget Campaigns

High-quality images are key to most marketing and communications campaigns, but it can be expensive to hire photographers. How can a small...

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Pearson Podcasting: How ‘This Is Us’ Can Help Us Become Better Podcasters

By now I’m sure you’ve seen the hit series This Is Us, the one-hour drama known for its heartfelt storylines, family-friendly themes,...

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Writing for Strategic Communication Course Blog Contest on #PR Expanded with AU Grad Students

Every year, I hold one or two writing contests for students and I announce the winners on my blog, PR Expanded. This semester, I've teamed...

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What Game of Thrones Teaches Us about the Value of Public Diplomacy

As HBO’s blockbuster drama “Game of Thrones,” came to end this weekend after nearly a decade of pop culture dominance, it raises many...

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Power of Digital Storytelling: A Guide for Nonprofits to Engage Youth to Become Change Agents

Just last month on Sept. 24, the United Nations launched a new “Youth 2030” strategy, reflecting the UN’s new commitment to working...

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Building Your Communications Career from the Ground Up: 5 Ways to Make Any Job Work for You

A Guest Post By Sarah D. Huckins, Graduate Student, American University, PR Expanded Blog Contest Winner Six months after graduation, the...

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How You Sound Matters as Much as What You Say: 4 Voice Tips for #PR Pros

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR - though not...

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