public relations Tag Archive

On January 17th, the #PRStudChat Community Discusses How to Get Strategic With Owned Media

Owned media is less about controlling your content and more about creating what your customers need and prefer from you. It's the "O" in...

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Book Review: Social Media for Strategic Communication By Karen Freberg

One of the best ways to kick off the New Year is with a good book that offers great guidance and takes a deep dive into being more...

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Power of Digital Storytelling: A Guide for Nonprofits to Engage Youth to Become Change Agents

Just last month on Sept. 24, the United Nations launched a new “Youth 2030” strategy, reflecting the UN’s new commitment to working...

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How You Sound Matters as Much as What You Say: 4 Voice Tips for #PR Pros

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR - though not...

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The #PRStudChat Community Discusses Social Media & Change On November 15th

A recent Yale study published in the journal Neuron suggested that being in unstable and unknown situations, regardless of how...

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#PR Expanded Guest Post: Lessons for PR Pros – Expanding Doesn’t Equate to Excluding

Last year, Shea Moisture released an advertisement for a campaign called “Break Free from Hair Hate” that was meant to be empowering...

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The Science of the Tweet: The Dos and Don’ts for #SciComm on Twitter

As a science major turned public relations professional, I was groomed into believing that scientists are “bad” communicators. Through...

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A Summer of Public Relations: An Intern’s Perspective

This summer, I had the opportunity to intern for Cheray Keyes-Shima, APR, CPRC, at KSC, a marketing, advertising and public relations...

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